Frequently asked questions
What is a Content Management System?
A content management system is just what it sounds like, a way to manage content on a website that is easy and does not require any knowledge of HTML. Customers can create their own blog entries, update product information, change dates and times of sales or events, and much more. If you can send an email then you will be able to update the content on your website yourself.
What is an "Online Reputation?"
Your "Online Reputation" consists of any reviews, comments, articles, blogs, posts, etc... about you or your company that is on the internet. Sites like Facebook, Twitter and Yelp provide a large amount of information on businesses everywhere. For a detailed definition, see the excerpt from Wikipedia below.
"Reputation management is the practice of monitoring the reputation of an individual or brand, addressing contents which are damaging to it, and using customer feedback to get feedback or early warning signals to reputation problems. Most of reputation management is focused on pushing down negative search results. Reputation management may attempt to bridge the gap between how a company perceives itself and how others view it."Source: http://en.wikipedia.org/wiki/Reputation_management